How Important is Employer Brand? With NES Fircroft's Vicki Codd & Janine Halliday

By Vicki Codd

Are you paying attention to your brand awareness when seeking new talent? Candidates are looking at more than your job posting, salary and bonuses when considering your open roles.

They're looking at culture, tone, brand strength, commitments to diversity, and more. And they're looking further than the job description to find that information; your web presence, social media, and employee reviews are becoming more critical.

So, are you on top of your brand awareness?

In this episode of Staffing Strategies Simplified, we speak to Vicki Codd, Group Marketing Director for NES Fircroft, and Janine Halliday, Global Talent Acquisition Director for NES Fircroft, about their experiences developing strong brand awareness.

Watch and listen as we discuss some of the critical areas for businesses to focus on and some of the main changes in the last few years. From the rapid pace of social media to ensuring good staff retention and positive feedback, we discuss the most important tips for businesses and dispel some myths to attract and engage top candidates.

If you'd like to learn more about how NES Fircroft can support your business in attracting top talent, get in touch.